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Maxwell House with Melissa Joan Hart for Maximum Effort

Posted by MWDirector on Oct 7, 2021 in Commercial, Featured Videos | 0 comments

Bruce Somers and I had a great time directing this piece for the creative team Maximum Effort and CD Ryan Reynolds (yeah, that one) for Kraft/Heinz. It was their best swing at deconstructing and disrupting the infomercial genre in the form of a love letter to the form. Mission accomplished no one really knew what the heck was going on, but they knew they liked Maxwell House coffee. This 3 minute commercial aired during The Bachelor and SNL. Madness. Loved every minute of it.

Norah Jones Live at Le Poisson Rouge

Posted by MWDirector on Nov 30, 2020 in Blog | 0 comments

A fun show I did with Doug Biro a minute ago:  

GameFly “Kids”

Posted by MWDirector on Nov 26, 2017 in Blog, Branded Content, Commercial, Featured Videos | 0 comments

Jim Silke Concept Art from Dischord

Posted by MWDirector on Jan 2, 2017 in Blog | 0 comments

Here are a couple pieces of concept art that my early mentor, the amazing artist Jim Silke, did for my first feature film...

GameFly Gamers

Posted by MWDirector on May 31, 2016 in Commercial, Featured Videos | 0 comments

Let’s all just take a moment…

Posted by MWDirector on Dec 30, 2015 in Blog, Inspiration, Photography | 0 comments

To appreciate the work of Jörgen Persson in Smilla’s Sense of Snow: A lesson in lighting the human...

Food Reel

Posted by MWDirector on Jan 11, 2015 in Commercial, Featured Videos | 0 comments

Showreel

Posted by MWDirector on Feb 5, 2014 in Blog, Commercial Montage | 0 comments

New Sizzle for Battery Park Pilot!

Posted by MWDirector on Feb 5, 2014 in Blog, Featured Videos | 0 comments

Real People – John from New Jersey

Posted by MWDirector on Jan 5, 2014 in Blog, Branded Content, Commercial, Featured Videos | 0 comments